U.S. –TTB’s Proposed Labeling Modernization: What Alcoholic Beverage Companies Need to Know

If you make a living producing and selling alcohol beverages, congratulations, you are beloved by many! As someone who manufactures spirits, wine, beer, or other alcohol beverages, you not only address the high demand for your libations, but also the complex and often confusing regulations that affect your business. Now, however, you have the opportunity to participate in a major regulatory revision concerning your products.

The Alcohol and Tobacco Tax and Trade Bureau (TTB) is the primary federal agency that regulates alcohol and has specific oversight of the labeling and advertising of these beverages. On 26 November 2018 the TTB proposed modernizing the regulations that govern the labeling and advertising of alcohol beverages.

In this article, Brendan Quinn, Veronica Colas and Andrea DiSandro discuss some of the top takeaways of TTB’s proposed modernizing the regulations that govern the labeling and advertising of alcohol beverages.

Read the full article as first published on Food Dive here

 

Authored by Andrea DiSandro and Brendan Quinn

Contacts
Brendan Quinn
Senior Associate
Washington, D.C.

 

This website is operated by Hogan Lovells International LLP, whose registered office is at Atlantic House, Holborn Viaduct, London, EC1A 2FG. For further details of Hogan Lovells International LLP and the international legal practice that comprises Hogan Lovells International LLP, Hogan Lovells US LLP and their affiliated businesses ("Hogan Lovells"), please see our Legal Notices page. © 2024 Hogan Lovells.

Attorney advertising. Prior results do not guarantee a similar outcome.